Launch by NTT DATA Transformed New York’s MTA for Millions of Riders
Powerful messaging across all channels
We redesigned the MTA’s communications from four legacy systems into a single consolidated platform sending millions of messages across social media, email, websites, apps, and more than 50,000 digital screens installed across the city.
Now the MTA communicates with the future in mind.
We Delivered a Seamless and Inspiring Social Platform for Jeep
Launch by NTT DATA created Badge of Honour, a social app that draws 22K+ monthly users who complete trail check-ins, earn badges and blaze trails together. Built to scale quickly, and keeping users engaged even when they’re too off-road to be on line, Badge of Honour features a unique back-end system that captures and caches offline activity.
Badge of Honour lets users celebrate the road less travelled everywhere they go.